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Connecting top venues and IP’s with leading brands, providing sponsorship, partnership and venue management services.


Venue Asia is a full-service venue and commercial management company. Our experienced team provides brand consulting, sponsorship management and partnership activation services, specializing in connecting world-class venues, properties and event platforms with leading brands to create and deliver high-value synergies and measurable impact. We are relentless in our pursuit to drive sales, deepen engagement with consumers and build brand stories together with our partners.

Venue Asia also provides comprehensive solutions for conceptualisation, development and management of world-class theatres, arenas, sports and entertainment precincts. Our capabilities further include area and district master planning, project development, design and construction, content programming, sales and marketing, venue operations and event services.

The team is led by industry veterans who previously managed and commercialized prestigious venues such as the Mercedes-Benz Arena (Shanghai), MasterCard Center (Beijing) and Damai Center (Dalian). 


Don't be left behind.

All successful venues pursue market driven commercialization to create additional revenue for auxiliary programs, consequently enabling opportunities and synergies for brands and partnerships.

Work with experts.

Venue Asia executives are some of the most experienced and seasoned venue operations and commercialization experts in Asia.

Content access & developement.

Sponsorships and commercial partnerships will not only provide partners unique access to world-class performances and platforms, but will also generate support for content and talent development.

Maximizing ROI & reach.

Venue Asia makes extensive investments into team assets and full utilization of network resources. Whether for operators, IP owners or partnering brands, achieving and exceeding KPI’s for all parties is at the top of our agenda. 

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With over 20 years of experience, our team works relentlessly to drive sales, deepen engagement with consumers and build brand stories together with our partners.

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John Cappo


Tobias Larsson

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Figure Chen

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